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Gobelins JPO


All roles from conceptualization to delivery


This project was concieved during my year studying at Les Gobelins, Paris , 2024. a video and many posters were designed with the intuit to recieve new people wanting them to become a student at the facility so they learn more about the school and how to apply for a specific course from all the possible choices.    





CONCEPT


Throught the use of a material clay, simbolizing the logo of Gobelins as is the freashly new student arriving at the school and just like a clay beeing shaped in to one of many areas you could learn evolve and become a finished ‘ceramic’ piece



DEVELOPMENT



I began workin with many, many, many different types of 3D materials trying to reach the initial concept of many ‘brute’ materials that could be shaped

Legos, marble, sand, honey,gel...
 



Then i finally reached something that i enjoyed but it was looking a bit weird still... So i moved on with some of the motion that could help out on the visualization




UNFOLDING




To give a little bit more of life for the project i created some mockups of how the advertisements could be placed around the city with some photos i took. They represent some form of this material beeing deformed resembling the Gobelins logo





FINAL TOUGHTS



It was a fun project to do in conjuction of the school, there were many problems and even to reach this final concept there was a lot of trial and error With projects like these you dont have much time to keep rifining and reaching a maximum potential but i decided to focus on a beautiful poster  when you wathc the reel with all the motions and lettering if i could i would spend more time refining the dephness of the scene, some movements and also the lettering on the video feels vvery weak compared to the rest... nonetheless it was an amazing oppotunity